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Saturday, January 9, 2010

'Lux'-urious B'wood beauties

Lux' has been associated with more than 100 Bollywood beauties for years now. Let's have a pleasurable look at a few of them to feature in Lux ad and also the nostalgia-tinted look at the amazing women from Indian cinema history who stood by the beauty soap. Her looks varies dramatically, from earthy, to simple to super glam. No wonder Priyanka Chopra is the good choice to showcase the diversity of the Lux woman.

It never came as a surprise to us that country's most beautiful woman endorses the most visible beauty brand. No one carried the Lux badwagon with such a great elan as Aishwarya.

If her mother Babita had endorsed the soap in the 1960s and sister Karisma in 1990s, it's obvious for Kareena to carry on with the Lux legacy now. But there is a slight difference, it's chocolate that tempts Bebo.
How could 'Lux' had missed on Bollywood's mast-mast beauty? Raveena Tandon builds the 'Lux' brand equity with her hot and appealing face.
Diva Madhuri has surely been our Lux idol for ages. Lux has done the trick and guaranteed it's sale by featuring the hottest babe of the Bollywood. And why not.. she is the beauty, gals can always look up to.
She may not be as desirable when it comes to movies but Ameesha's photogenic looks brought springy zest to the Lux image lending great value to the it.

Trip down the memory lane. Yesteryear actress and an oomph girl, Zeenat Aman was one of the most defined beauties for the Lux advertisement. She joined the Lux brigade in the 1970s.

If you thought Lux was just for the lovely ladies, you need to have a look. Our King too gets into the bath tub to endorse the girlie soap for a change, However SRK's 'Lux' ad raised many eyebrows.
Most of the Bollywood's glam quotient once belonged to the chirpy actress, Juhi Chawla. For her energetic looks and bubbly persona, she became the face of the 'Lux'.
Parveen Babi has been one of those rare stunners in her time. Having an enduring beauty she parallells the everlasting image of Lux.

Actress Sabiha Khanum modelled for 'Lux' ad in 1957. She made her presence felt as a most glamorous girl in that era.
Rekha's looks embody sophistication, class, appeal and grace. She has all ideal qualities, of a modern Indian woman Lux stood for.



Bollywood was under-going change of colours in 1960's and so did 'Lux' with it's four rainbow range featuring Wahida Rehman. So Lux and Bollywood has always matched steps it seems.
If it was good enough for the yesteryear moon-lit eyed Nanda, the soap will definitely be good enough for us gals!
With this 1929 ad, Leela Chitnis became the first Indian actress to appear in any advertisement. She came off dramatically natural in her 'Lux' ad.

She is the Lux inspiring beauty for the Bollywood babes. Saira Banu once narrated her stint with Lux saying, "I only liked the colour white so the brand changed the colour within months to accommodate my taste and that's how I did my first advertisement."

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